The main idea of Project Tymczasem was to show the moment of transition between youth and adulthood and place it in the context of EB brand communication. For the need of the project rappers representing old and new generation of artists - Sokół and Pezet as well as Żabson and Sitek - have reinterpreted some of the most important songs in their discography. This cooperation resulted in the creation of four new songs with music videos and a series of six mini-documents showing the work on the project behind the scene.
The grand finale of the whole action was a unique performance that took place on October 6, 2018 at the Juliusz Słowacki's Theatre in Krakow. Apart from the above-mentioned rappers, the stage also featured Białas, Otsochodzi, PlanBe, Rasmentalism, Sarius, Tede, Włodi, Małpa and Hades.
Credti: event production, production and artistic supervision over the visual setting, event communication
Client: Żywiec, Live Agency, VML